Here's How to Explain 5 Mar-Tech Buzzwords to Your Co-Workers
Analyst lays them out in layman’s terms
Adweek's annual #Brandweek summit will explore the ideas behind breakthrough successes, discuss solutions to pressing challenges and explore new opportunities in the Metaverse. Join leaders from Alo Yoga, Hyundai Motor America, Frito-Lay and more, Sept. 12–16 in Miami. Sign up early to save.
Move over, ad tech. Marketing technology (or “mar tech”) is the hot new arena for digital marketers and powers the deep pipes of technology and data brands use to make business decisions.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in