Here Is How the Coke Vs. Pepsi Battle Plays Out on YouTube

One gets huge engagement, the other draws far more subscribers

Adweek's annual #Brandweek summit will explore the ideas behind breakthrough successes, discuss solutions to pressing challenges and explore new opportunities in the Metaverse. Join leaders from Alo Yoga, Hyundai Motor America, Frito-Lay and more, Sept. 12–16 in Miami. Sign up early to save.

Virool today is rolling out two free tools, dubbed ChannelWatch and VideoSpy, for digital video marketers that help them analyze how brands fare against one another. Since YouTube is a rather crowded space to track, the ability to use complimentary campaign performance features could be attractive to players trying to break into the video business as well as market researchers.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in