Here Are the Winners of the 2020 YouTube Works Awards

The most effective U.S. ad campaigns on the video site were honored

YouTube revealed the winners of its 2020 YouTube Works awards during its Brandcast Delivered event Thursday.

The YouTube Works awards honor the most effective U.S. ad campaigns on the Google-owned video site, and data and insight consultancy Kantar oversees methodology and judging.

YouTube

The 2020 winners are:

Kantar shared the following learnings from this year’s winners:

  • Custom content works: 74% of finalists created custom content for YouTube’s platform.
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