Snapchat teamed up with Adcolor to form the Snapchat Creative Council, a team of top Black creatives who will focus on addressing challenging issues in the U.S. and driving awareness across the messaging application’s community.
The multiyear partnership will bring together a panel of Black creative leaders to choose campaigns that leverage Snapchat’s creative tools, including augmented reality, to address pressing issues that disproportionately affect Black communities, with a focus on civic engagement, education and mental health.
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