Here Are the Finalists for the Fourth Annual Shorty Social Good Awards

The finalists were revealed Wednesday morning for the Fourth Annual Shorty Social Good Awards. Nine new categories were added for 2019: accessibility, animations, arts and culture, cultural institution, games, global campaign, images, mental health and STEM. The Shorty Awards said the five most popular categories that brands built campaign around this year were: environment and sustainability, diversity and inclusion, video, storytelling and nonprofit. And 2019’s top five causes were: environment and sustainability, diversity and inclusion, LGBTQ+, gender equality and mental health. The five submissions that earned the most finalist nods across the entire competition were: Generation Lockdown, March for Our Lives, 15 Love Calls Back, Verizon/PFLAG, 11 Roo High School, Where No Sex Ed Question Is Off-Limits, Planned Parenthood, nine JFK Moonshot, JFK Presidential Library and Museum, nine Changing the Game, Microsoft, nine Shorty Awards co-founder and Muck Rack CEO Gregory Galant said in an email, "Companies continue to raise awareness around causes and issues that naturally align with their products and services. Mental health is a new category we introduced this year, and it is also one of the top five causes brands chose to highlight in their campaigns. It's important to keep the conversation going around important issues, and social media provides the way for brands to connect with millions of users instantly." The finalists for the Fourth Annual Shorty Social Good Awards are: Best Global Campaign #TheirStory #VaccinesWork — UNICEF A Piece Of Me Closing the Crop Gap Code & Response Dear Refugees Best Integrated Campaign “With Love, Me” presented by Your Cancer Game Plan Bring Good Home Changing the Game Make-A-Wish® Where There's A Wish, There's A Way Project #ShowUs TD Thanks You – Small business with big hearts. Best Mobile Campaign AT&T It Can Wait JFK Moonshot Run for the Oceans - Together Against Marine Plastic Pollution Best Multi-Platform Campaign Changing the Game Dear Refugees Engaging Heart and Minds on Global Hunger Put Chemo to the Test Roo High School, where no [sex ed] question is off-limits Saving the Dow Dogs Best On a Shoestring Campaign Beauty Mark Bring Yourself Press Play Webcomic Scratching the Surface Somewhere To Believe In Waste of Film Best Pro Bono Campaign #VaccinesWork — UNICEF Bring Good Home Generation Lockdown JFK Moonshot The Wage Gap: A Scary Truth Waste of Film Best Social Movement Campaign Generation Lockdown Love Calls Back Planet or Plastic? Project #ShowUs ROMA Social Impact Campaign Take Back the Prom Best in Accessibility Canadian Tire Jumpstart Charities’ Inclusive Play Project Changing the Game Deaf 911 Educating Outside the Lines Teach Access When Neurodiversity Works Best in Animal & Wildlife FAIR FRIDAY PetSmart Charities Donor Appreciation -- Sponsored by You The Dodo The Plastic Ocean PSA The Reef Turtle Conservation in Costa Rica Best in Arts & Culture #Romanovs100 AR Family Photo Album A Day With The Play That Goes Wrong ALL ARTS artnet - the online resource that makes buying and selling art accessible to all JFK Moonshot The Art of Clean Best in Civic Engagement #WhyDoYouVote Voter Turnout Campaign Generation Lockdown MTV's +1 the Vote Out for Blood Rising to the Occasion: How HRC Mobilized Equality Voters in 2018's Victorious Midterms Stop Traffick Best work for Developing Nations Digitizing Financial Services to Serve Low-Income Women End Violence Together Best in Diversity & Inclusion Adidas Originals Ultraboost - Stories of Transformation - Frank Ruona All American Family Portrait film by HP Inc. and Edelman Changing the Game FC Barcelona Femení – Together We Are More (International Women’s Day 2019) Let’s Talk About Turbans (Gasp!) Project #ShowUs Best in Education #RaisingTexasTeachers: For My Parents, They Came with Nothing and Gave Me Everything #Romanovs100 AR Family Photo Album Generation Lockdown JFK Moonshot Love Calls Back Roo High School, where no [sex ed] question is off-limits Best in Emergency Relief Air Force Aid Society Hurricane Michael Disaster Relief Effort Code & Response Good360 Helps Displaced Students and Teachers Who Lost Everything in Hurricane Michael Best in Environment & Sustainability Little Choices Lead to Global Change with Hawaii’s “Reef-Safe Sunscreen” Initiative Look Good. Do Good. S'well's Million Bottle Project Inspires NYC Student Advocacy The Makers of Vita Coco & Lonely Whale Launch an Alternative to Single-Use Plastic Water Bottles United Airlines Carbon Cutback WWF - #NoBuildChallenge Best in Gender Equality Goldman Sachs 10,000 Women Portraits Campaign Me Too Movement - Terry Crews PSA New life for waste flowers, and for these women too Project #ShowUs ROMA Social Impact Campaign The Wage Gap: A Scary Truth WNBA: Take a Seat, Take a Stand Best in Human Rights #SacredMMIWG #UnravelHate Ghost Fleet Love Calls Back Speak Truth to Power Stand Speak Rise Up! Best in Immigration & Refugees “I Left My Country Because They Wanted to Kill Me”:HRC, RAICES Expose Plight of LGBTQ Asylum Seekers #NoKidsInCages benny blanco, Calvin Harris & Miguel - I Found You / Nilda's Story Dear Refugees Refugees: Displaced, not discouraged Settle In Best in LGBTQ+ Forward for 50 — Los Angeles LGBT Center HRC Mobilizes for House Passage of the Equality Act Love Calls Back Nobody Wins Alone NowThis' "Seen" Roo High School, where no [sex ed] question is off-limits Best in Medical Research #SU2C #UP2US Digital Live Show Decoding Cancer Rihanna's Story TURNING POINT - The Importance of Clinical Trials in the Quest for a Cure for Alzheimer’s Best in Mental Health Beauty Mark GLAD I took part Love Calls Back Making mental health radically accessible through daily conversations to help you feel better. Waste of Film You’re Not Alone with Colorado Crisis Services Best in Poverty & Hunger JLL reaches milestone in fight against hunger One Million Meals Sustainable food production with Farm from a Box Best in Public Health #VaccinesWork — UNICEF #WeNeedToKnow Generation Lockdown Quit Big Tobacco - Cutting ties between Big Tobacco and marketing Roo High School, where no [sex ed] question is off-limits Treatment Box Best in Racial Equality #SacredMMIWG AMC Networks Black History Month PSA Campaign NowThis Reports: School Inequality in the Deep South Best in Social Justice #SacredMMIWG Capturing Share of Heart- Ladki Haath Se Nikal Jaaeyegi Kamp Grizzly - Oregon Justice Resource Center - Measure 11 Let’s Talk About Turbans (Gasp!) Robert Reich & W. Kamau Bell: A Tale of Two Tickets Speak Truth to Power Best in Veteran & Service Support #VictoryFont: A Typeface To Remember C.A.M.M.O.: Healing Through Song Pets for Patriots The Crown Royal Purple Bag Project Best in Youth & Family Generation Lockdown Have #TheTextTalk Kamp Grizzly - Oregon Justice Resource Center - Measure 11 Love Calls Back ROLL RED ROLL Film Tour Sparks Tough Conversations About Rape Culture Amongst Youths & Adults Alike Roo High School, where no [sex ed] question is off-limits Best in Auto Hotel Silverado: A Family Affair TeenDrive365 The Magic Snow Globe Best in Business to Business Code & Response Best Consumer Brand Changing the Game Love A Tree Day Love Calls Back My Life My Rules The Makers of Vita Coco & Lonely Whale Launch an Alternative to Single-Use Plastic Water Bottles The Pledge for Paternity Leave Best Cultural Institution JFK Moonshot US Holocaust Museum Film Addresses Extremist Ideology Through Screening Tour Best in Energy The Ray - The Highway of the Future Best in Entertainment AMC Networks Black History Month PSA Campaign Ghost Fleet Goalcast ROMA Social Impact Campaign Say Yes To The Prom 2019 The Jim Jefferies Show Best in Fashion, Beauty and Luxury Beauty Mark Look Good. Do Good. My Crayon Project Project #ShowUs QVC, HSN & CEW Present Beauty with Benefits Where There's a Will, There's a Runway Best in Financial Services Citi's Voices of Change Currency Conversations DBS Bank: Live more, Waste less Goldman Sachs 10,000 Women Portraits Campaign Money Is Changing 2.0 TD Thanks You – Small business with big hearts. Best in Food and Beverage CHIPOTLE MEXICAN GRILL: Transforming Trash - Giving Single Use Plastic Gloves A Second Life Love A Tree Day Shake Shack Pride 2019 Campaign The Makers of Vita Coco & Lonely Whale Launch an Alternative to Single-Use Plastic Water Bottles Wente #MakeTime Campaign Best in Government and Politics Creation is Prayer, Projection of Hopes & Optimism to Win Presidential Election HRC Mobilizes for House Passage of the Equality Act Kamp Grizzly - Oregon Justice Resource Center - Measure 11 Rose Knick: Reluctant Supreme Court Hero The Pardon: Jason Spyres Unbreaking America Best in Health and Fitness #22Victories Leo and Hana's Heart Planet Fitness Teen Summer Challenge Resolution Survivor Bell Choir World's Smallest Baby Best in Hospitality and Travel Days Inn: leveling the playing field. Fish Unknown Topical Campaign Reboot: John & Jena, Jared & John and Femi & Joey United Airlines Carbon Cutback Best in Live Events A Day With The Play That Goes Wrong CNN Heroes Comedy Central Puts Mental Health Center Stage at Clusterfest JFK Moonshot We Dare To Bare: Breaking Barriers While Breaking a Sweat Best in News and Media #Romanovs100 AR Family Photo Album CNN Heroes CNN's Impact Your World Goalcast In the Know: Conservation NowThis -- the no. 1 news brand on mobile Best Nonprofit Organization Dear Refugees Generation Lockdown JFK Moonshot Missed.Strokes Safer ≠ Safe The Wage Gap: A Scary Truth Best in Retail and E-Commerce “The Greatest Sock Never Sold” Banana Republic True Hues Beauty Mark Bring Good Home FAIR FRIDAY Best in Sports Before That Football By the Numbers Nobody Wins Alone Out for Blood WNBA: Take a Seat, Take a Stand WWE CSR Best in STEM 3M Young Scientist Lab & 3M Young Scientist Challenge Love On National Geographic Documentary Films’ SCIENCE FAIR Inspires Students to Engage in STEM She Can STEM When Neurodiversity Works You Make It Challenge Best in Technology Changing the Game Code & Response ELLEN & Total Wireless: Fearless with Ashley Graham Not That Kind of Assistant Track THIS Transforming business for a circular economy with ocean-bound plastics – HP Inc. Best in Television AMC Networks Black History Month PSA Campaign The Dodo’s “Dodo Heroes” Season Two on Animal Planet Best use of Facebook Generation Lockdown How Aflac Navigated Facebook Changes to Support Kids with Cancer In the Know: Conservation In the Know: Innovation The Uplift Upworthy Presents: Kazi Mannan Best use of Instagram #22Victories Boston University: Building Community on Instagram Fish Unknown Fortify Rights/Doha Debates Rohingya Instagram Fellows Shake Shack Pride 2019 Campaign Why Eating This Fish Could Save Coral Reefs Best use of Snapchat The Dodo on Snapchat You’re Not Alone with Colorado Crisis Services Best use of Twitter Generation Lockdown Love Calls Back Missed.Strokes Best use of YouTube #TheirStory Roo High School, where no [sex ed] question is off-limits YouTube Creators for Change Best in Artificial Intelligence Gracie AI Best use of Call to Action #SacredMMIWG Beauty Mark Break the silence. Don't go through mental health problems alone Code & Response Generation Lockdown Run for the Oceans - Together Against Marine Plastic Pollution Best Contest or Promotion DBS Eco-Cup: an internal recycle right campaign National Geographic "Planet or Plastic?" initiative TeenDrive365 Best Data Visualization Women Will presents The Divide and the Data Explorer Best use of Games Call of Duty Endowment x King Digital Changing the Game Extra Life: Play Games, Heal Kids WWF - #NoBuildChallenge Best use of a Hashtag #ThxBirthControl Generation Lockdown THOUSANDS STORIES ABOUT ONE NEWS ITEM’S HASHTAG #TEMATDLAUWAGI Best use of Humor #ShouldWeVote DBS Bank: Live more, Waste less Let’s Talk About Turbans (Gasp!) Roo High School, where no [sex ed] question is off-limits Best use of Images #Romanovs100 AR Family Photo Album #SacredMMIWG Art Made out of Air Pollution Creation is Prayer, Projection of Hopes & Optimism to Win Presidential Election Give the Gift of Independence/Where Are They Now? PRIDE: Connecting What Matters Best use of Music & Dance Helping Teens Experience Happiness. Best Organic Promotion #BiasCorrect #Romanovs100 AR Family Photo Album Generation Lockdown Public Service Announcement A Teddy Bear Tackles the Trauma of Animal Experimentation Bring Good Home Generation Lockdown Love Calls Back Roo High School, where no [sex ed] question is off-limits Unbreaking America Best Real Time Response Just Donate It North Queensland Monsoon 2019 Best use of Storytelling #Romanovs100 AR Family Photo Album Changing the Game Code & Response Fearless with Ashley Graham Rising, Love Has No Labels Waste of Film Best use of User Generated Content Beauty Mark BLIND GIRL SINGS TO OVERCOME FEAR HERO STANDS UP TO RACIST ON LONDON TUBE Leveraging UGC to Change Lives: Comic Relief's Red Nose Day brings their Joke-Ha-Thon to TikTok MOM WITH DEMENTIA REMEMBERED PopSockets: Poptivism Best use of Video "For Her Age" #UnravelHate Changing the Game Code & Response Generation Lockdown The Away Game Best Business to Business Partnership Teach Access Best Business-NGO Partnership #ReefCycle - Reef Fishing Net Transformed From "Dangerous" to "Desirable" Sunglasses Generation Lockdown Girl Rising Creative Challenge, Powered by HP Good360 Provides a Good Night’s Rest to Tens of Thousands with Donated Tempur Sealy Mattresses GroundTruth Location for Good Program: Using the Power of Location to Inspire Real-World Change The Makers of Vita Coco & Lonely Whale Launch an Alternative to Single-Use Plastic Water Bottles Best Corporate-Community Partnership Code & Response JFK Moonshot Love Calls Back Missed.Strokes Run for the Oceans - Together Against Marine Plastic Pollution United for Access: Free & Easy Access to Period Products in Schools Best Influencer & Celebrity Partnership #SU2C #UP2US Digital Live Show George & Amal Clooney x Omaze Planet Fitness Teen Summer Challenge Roo High School, where no [sex ed] question is off-limits Star-Studded “Americans For the Equality Act” Video Series Mobilizes Support for House Passage The Pledge for Paternity Leave Best Media Partnership Chuggin on Clouds Let’s Talk About Turbans (Gasp!) Best use of 360 Video Determined for Hope: Manal al Amal Ghost Fleet VR Best use of Animations Believe Sexual Assault Survivors Video Camila and The Shadow of Dengue Kamp Grizzly - Oregon Justice Resource Center - Measure 11 Memory Loss — PBTF Best use of Augmented Reality #Romanovs100 AR Family Photo Album JFK Moonshot Best use of Comedy Can You Believe This F*$&ing $#*t Emilia Clarke x Omaze If The Economy Is Great, Why Aren't We? Let’s Talk About Turbans (Gasp!) You Torch, Bro? Best Documentary Short A Piece Of Me Behind the Lens: Living with a Rare Blood Cancer Blue Habits: Trinidad Love Calls Back Waste of Film WORLD'S WATER CRISIS IS TOTALLY SOLVABLE Best use of Live Streaming Video #SU2C #UP2US Digital Live Show Craig "Mini Ladd" Thompson and Thirst Project Extra Life: Play Games, Heal Kids Water Scarcity Debate in Cape Town, South Africa Best Video Series "The Class of 2019" AARP's 'Road to Wizdom' Days Inn: leveling the playing field. My Life My Rules The Build Up The Dodo's "Comeback Kids" Best in Virtual Reality In a different sense: a VR dive into the lives of people with disabilities Rotary International Virtual Reality Starlight Virtual Reality The Magic Snow Globe X-Ray Fashion