Creative Convergence

Hearst’s Good Housekeeping Adds Recipes to Its Visual Skill for Amazon Echo Devices

Previously, the publisher only offered content about removing stains

The Good Housekeeping skill now comes with visual recipes. Amazon

By Ann-Marie Alcántara

February 26, 2018

Two years ago, Hearst went all-in on voice, creating a 10-person team dedicated to innovating on new technologies. The same team is now responsible for creating a new feature to Hearst’s Good Housekeeping skill, which now has recipes with visuals made with the Echo Show and Spot in mind.

Ann-Marie Alcántara
@itstheannmarie annmarie.alcantara@adweek.com Ann-Marie Alcántara is a tech reporter for Adweek, focusing on direct-to-consumer brands and ecommerce.
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