Has the Social Media Wild West Been Tamed?

Social media marketing feels like the Wild West to many marketers. Back in the original Wild West, a few brave souls took on new risks, paving the way for others to follow.


Social media marketing feels like the Wild West to many marketers. Back in the original Wild West, a few brave souls took on new risks, paving the way for others to follow. While it was exciting and many amassed their fortunes, the Wild West was chaotic and often lacked law and order. It was only when the West was finally tamed that wealth began to spread at a faster rate.

In the early pioneering days of social media marketing, it was easy to gain a fan with a tweet or post; you staked a claim and the gold followed.

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