Media is a people business built on relationships. Whether it’s a night out at a concert, a conversation over drinks or the not-so-secret secret jeans parties and Apple picking, the relationship between buyer and seller starts and ends with face-to-face communication. Pressing the flesh wins deals in ways that spray-and-pray pitches don’t.
Don't miss The Business of Marketing, a new series featuring leading c-suite executives sharing insights on the importance of leveraging the intersectionality of marketing, finance, technology, HR and the boardroom to drive business growth. Tune in.