Google's Purchase of Nest Likely to Raise Privacy Questions in D.C.

An advance into the 'Internet of things'

Washington may have been in learning mode when it comes to the so-called Internet of Things and privacy issues. Even at the Consumer Electronics Show last week, most regulators said they were in an information-gathering mode.

But Google's $3.2 billion purchase of Nest may reinvigorate policy advocates and privacy hawks in Congress who are skeptical of the search giant's consumer privacy practices and worry about the firm potentially having access to consumer data that encompasses nearly every aspect of an individual's life.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in