Google Offers Social Sign-In Alternative to Facebook

Pits two companies as rivals for online identities

Facebook has pretty much become the Social Security Administration when it comes to unified online identities, thanks to Facebook Connect. Sure, not everyone or every publisher or every app developer use Facebook’s social sign-in, but the social network has positioned itself as the dominant online identity registrar. Google thinks it has something to say about that.

{"channel":"elasticpress","title":"Recommended","post_types":["post","page"],"lineup_id":"54851","since_qty":30,"since_time":"d","until_qty":0,"until_time":"m","q":"","num_posts":0,"vertical":"performance-marketing"}