Google News Initiative and McClatchy Will Fill a Local News Void in 3 U.S. Markets

The search engine giant and the newspaper publisher introduced The Compass Experiment

A tablet computer on a The three new sites will be 100 percent owned and operated by McClatchy Zerbor/iStock

Google News Initiative, the search-engine giant’s program to work with publishers in the media industry, teamed up with newspaper publisher McClatchy on an initiative to bring local news coverage to three small and midsized communities in the U.S. that are currently lacking local sources of news and information.

@9Number9 David Cohen is editor of Adweek's Social Pro Daily.