Google Gets in to Advertising on Social Networks
Last night Google announced that they had launched Google AdSense for games. One of the largest gaming companies benefiting from the new advertising platform is Playfish. Google actually included a demo of AdSense for Games directly integrated into Playfish’s Word Challenge game. This is a big step for Google and one that competing advertisers should pay close attention to.
Why? According to sources within Google, games are not the only applications that Google is advertising on within social networks.
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