Social polling company The Tylt continues to build out its platform to create a place where its target audience—millennial and Gen Z consumers—can express their opinions on polarizing topics from the best fall drink to whether Donald Trump should be impeached. As part of that effort, it’s adding editorial and advertising content ranging from articles on trending topics to branded content.
To head up the content team, The Tylt has brought on Selena Roberts as executive director and Andrew Capone as head of sales and business development.
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