Platforms

Gap Kicks Off #ShareTheGapDream TikTok Challenge

$10 for every video through Dec. 31, up to $50,000, will go to Boys & Girls Clubs of America

TikTok users are invited to post videos of themselves doing the dance, wearing Gap apparelGap/TikTok
By David Cohen

November 23, 2020

Gap is backing its “Dream the Future” campaign with a new TikTok challenge, #ShareTheGapDream.

David Cohen

David Cohen is editor of Adweek's Social Pro Daily.

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