The Future Of Television Is Social & Grey's Anatomy "Gets It"

These days there has been an evident convergence of television and social networking, from social TV apps to integrated social media campaigns. The future of television is definitely social.

How can you keep pace with an accelerating marketing ecosystem? Join us at Brandweek Sept. 12–16 in Miami alongside leading CMOs, founders and change makers from GatoradeMarriottAlo YogaCampbell'sUncommon James and more. Book now.

These days there has been an evident convergence of television and social networking. First, people started writing and gossiping about the television shows they were watching on Facebook and Twitter; then, social TV apps like Tunerfish, Miso and Yap.TV started popping up, giving fans the ability to start online conversations about their favorite shows, earn fan badges and even take part in branded contests tied to their favorite networks and series; and now we’re even seeing television shows themselves integrate social media into their episodes.

AW+

INDEPENDENCE DAY SALE

Subscribe today!

APPLY PROMO CODE "JULY20" AT CHECK OUT FOR 20% OFF

View Subscription Options

Already a member? Sign in