6 Ways the Changes in Instagram's Feed Will Impact Brands
What impact will the changes to Instagram's feed have, and how can brands, marketers and influencers prepare for them?
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When Instagram announced last Tuesday that it will be introducing an algorithm based feed (a la Facebook), it caused quite a stir in the social media world.
With a blog post titled “See the Moments You Care About First,” Instagram explained that people are missing “on average 70 percent of their feeds.” The switch to an algorithm-based feed is designed to ensure that users see more of what they care about and less of what they don’t.