Data & Insights

Foursquare Will Fuel AccuWeather's New Location-Based Recommendations

It signals a push for more second-party data

Foursquare
Headshot of Kelsey Sutton
By Kelsey Sutton

August 29, 2018

Foursquare has partnered with the weather forecasting app AccuWeather in a deal that signals the location company’s latest ambitions to aggressively build out its portfolio of first- and second-party location data.

Headshot of Kelsey Sutton

Kelsey Sutton

Kelsey Sutton is the streaming editor at Adweek, where she covers the business of streaming television.

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