Location Data Company Factual Merges With Foursquare

The tech enterprise has generated more than $150 million in revenue and is set to expand its international presence

Three men posing with a smile in front of a New York City street
Gil Elbaz, Factual's founder and CEO will join the executive board of Foursquare. Foursquare, Factual

Foursquare has merged with information-sharing startup Factual to position itself as a leader in the location discovery tech market.

@monicroqueta monica.zorrilla@adweek.com Mónica is a breaking news reporter at Adweek.