Ad Tech

Location Data Company Factual Merges With Foursquare

The tech enterprise has generated more than $150 million in revenue and is set to expand its international presence

Three men posing with a smile in front of a New York City street
Gil Elbaz, Factual's founder and CEO will join the executive board of Foursquare. Foursquare, Factual

By Mónica Marie Zorrilla

April 6, 2020

Foursquare has merged with information-sharing startup Factual to position itself as a leader in the location discovery tech market.

Mónica Marie Zorrilla
@monicroqueta monica.zorrilla@adweek.com Mónica is a breaking news reporter at Adweek.
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