Former Hulu CTO Aims to Reinvent the Photo Album

New startup Erly launches first social app


A team of former Hulu executives have created a new startup called Erly, built around the belief that people want a new way to connect online.

The company is launching its first product today, a photo-sharing service with the name Collections, but CEO Eric Feng says that's just the first of a number of planned apps. In fact, Feng (who is Hulu's former chief technology officer) and his co-founders (Eugene Wei, Hulu's former head of product, and Andrew Lin, former head of engineering) started Erly without a specific product in mind—they just saw an opportunity for a different kind of social networking experience.

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