Foot Locker's 'Week of Greatness' Begins with Genius

Advertising. Marketing. PR. This is the triune of communications, and when it all works together (like it’s supposed to do), life is wonderful.

We’re talking magic — rainbows that don’t run away when you chase after one, unicorns that fly over head with cherubs singing its praises, and maybe even getting a fortune cookie with lottery numbers that are actually worth a damn. Sounds too good to be true, until you meet the adroit minds with Foot Locker.

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