Facebook's iPhone and Android Apps Let You Find Friends From Your Phone Book, Grow the Site

Upgrade your sales funnel with expert insight at Commerceweek, Feb. 28-29. Broaden your audience with improved data technology and a seamless purchase experience. Register now at 50% off.

Facebook for iPhone 3.4.1 released yesterday and Facebook for Android 1.5.3 released Monday both now allows users to “Find Friends” from their device’s contacts list and send them friend requests or invites to the site. This will help Facebook gain more users and create more connections between its existing users, increasing their loyalty and engagement. The updates also prompts users to add their phone number to their profile if they haven’t already, and Facebook for Android users can now tag friends in status updates.

The iPhone update builds on the recently released version 3.4



Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in