Featured Facebook Campaigns: Comida Kraft, First Alert, Lipsy and VEVO

Contests once again were a key way that some brands sought out and engaged fans on Facebook this past week. First Alert (a maker of fire alarms) is giving away a trip to Chicago to bring attention to fire safety and prevent catastrophes such as The Great Chicago Fire, and online video site VEVO is giving away music-related prizes such as iPods and concert tickets as the Page marches towards 2 million Likes.