General

Facebook's Carolyn Everson: Rebuilding Trust Is Company's 'Total Focus'

'The average person does not understand how online advertising works,' marketing head says

carolyn-everson-fb-CONTENT-2018 — Everson, Facebook’s global head of marketing solutions, sat down with Adweek for a wide-ranging interview.Getty Images

September 24, 2018

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Facebook’s had a brutal year.

Kelsey Sutton

@kelseymsutton
kelsey.sutton@adweek.com

Kelsey Sutton is the streaming editor at Adweek, where she covers the business of streaming television.

General

Facebook's Carolyn Everson: Rebuilding Trust Is Company's 'Total Focus'

'The average person does not understand how online advertising works,' marketing head says

Kelsey Sutton

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Kelsey Sutton