Driving relevance means driving growth. Join global brands and industry thought leaders at Brandweek, Sept. 11–14 in Miami, for actionable takeaways to better your marketing. 50% off passes ends April 10.
Facebook Thursday announced a change to its News Feed ranking that will benefit pages that post videos with strong repeat viewership, as well as some new ways for larger publishers to monetize their videos.
In a blog post, product management director Maria Angelidou-Smith and product manager Abhishek Bapna explained that the social network’s News Feed ranking has been updated to boost distribution of videos from publishers and creators “that people actively want to watch,” such as video series or active communities that people return to repeatedly.
Creators
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in