Facebook to reduce image sizes, lower character count for body copy in ads
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New Facebook ad specs reduce the maximum size of images and number of characters of body copy, according to a Facebook document uploaded by a number of Scribd users.
Marketplace ads — which are traditional self-serve Facebook ads, not Sponsored Stories or page-post ads — will now allow a 99×72-pixel image and 90 characters of body copy. Previously, ads could have a 110×80-pixel image and 135 characters of body copy. Even though existing documentation on Facebook still refers to the 110×80 dimensions, the site seems to have already begun resizing images to 99×72 automatically.
According
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