Social Pro Daily

Facebook Is Testing Custom Audiences Based on Engagement With Instagram Business Profiles

Brands in the test group can specify types of engagement and how far back in time to go

By David Cohen

July 10, 2017

Facebook is testing the ability for brands to create custom audiences based on engagement with Instagram business profiles.

David Cohen
david.cohen@adweek.com David Cohen is editor of Adweek's Social Pro Daily.
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