Facebook Placing Limits on App Virality
Valleywag has a letter from an anonymous Silicon Valley developer today whose startup has allocated significant resources to developing for the Facebook Platform only to find it harder than expected for their apps to spread “Top Friends”-style because of new limits being placed on app virality by Facebook.
Specifically, the developer bemoans the fact that while Facebook allowed users to invite all of their friends at once to add an application in the days following the Platform launch, Facebook has subsequently limited application-friend-inviting to 10 at a time and since again recently to 10 invitations per day.
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