Facebook Opened Up Its Spark AR Platform to Creators on Instagram

It had been in closed beta since last October

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Facebook’s Spark AR augmented reality platform for creators is out of closed beta on Instagram and available for use by all creators on the photo- and video-sharing network.

The social network first revealed the move at its F8 developers conference in April, also introducing a new version of the platform at the time that supports Windows and Mac.

Facebook introduced what was then called its Camera Effects Platform at F8 in April 2017, and the platform was renamed Spark AR last October, when the Instagram beta was first disclosed and Spark AR Studio for Mac OS was released.

The company said over 1 billion people have used AR effects and filters powered by Spark AR on Facebook, Instagram, Messenger and its Portal video-calling device.




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