Facebook Is Pulling the Plug on Its Trending Feature

Social network is funding Watch news shows from 10 to 12 publishers

Trending accounted for fewer than 1.5 percent of clicks to news publishers. Getty Images

Next week, Facebook is pulling the plug on its Trending feature, which it introduced in January 2014.

david.cohen@adweek.com David Cohen is editor of Adweek's Social Pro Daily.