Facebook Is Adding More Advertising Objectives for Brands That Use Messenger

T-Mobile and American Eagle are pleased with their bots

How can you keep pace with an accelerating marketing ecosystem? Join us at Brandweek Sept. 12–16 in Miami alongside leading CMOs, founders and change makers from GatoradeMarriottAlo YogaCampbell'sUncommon James and more. Book now.

Facebook is rolling out specific advertising objectives for brands using Messenger, offering ways to target users based on goals like increasing brand awareness, lead generation and store visits.

AW+

INDEPENDENCE DAY SALE

Subscribe today!

APPLY PROMO CODE "JULY20" AT CHECK OUT FOR 20% OFF

View Subscription Options

Already a member? Sign in