Facebook Drives More Video Traffic Than All But Google
Facebook continues to drive an increasing amount of video traffic, second only to Google.
Facebook has surpassed Yahoo in the amount of traffic sent to video destinations, although Google still has the lead in this regard.
This comes from a report by Brightcove and TubeMogul based on data what the two call aggregate media sites, meaning destinations that only have video content aren’t included.
Facebook accounted for 9.6 percent of all the traffic referrals to video destinations in the study, second only to Google, based on usage data culled from nearly 2,000 sites during the third quarter of this year.
Even
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