Facebook Confirms Test of Email Marketing Tools for Small Business Pages

Contacts can be entered individually or uploaded from spreadsheets

Businesses in the test group can send emails directly via the Facebook platform and track their performance Meg Coffey/Facebook

Facebook confirmed that it is testing new email marketing tools for pages with a small number of small and midsized businesses.

david.cohen@adweek.com David Cohen is editor of Adweek's Social Pro Daily.