Facebook comes clean about organic reach; why don't you see every story?


The biggest axe today’s marketers have to grind with Facebook is the decline of organic reach. As the percentage of a fan base reached through free posts dwindles into the single dights, many business owners are wondering if Facebook is even worth the effort. More people feel that this is just a cash grab by Facebook.

Brian Boland, the head of the Ads Product Marketing team at Facebook, addressed these concerns in a blog post.

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