Facebook Brings Avatars to the US

It began testing the Bitmoji clone feature last June

Avatars, Facebook’s Bitmoji clone feature, debuted in the U.S. Wednesday.

The social network began testing Avatars in Australia last June, for use in comments on Messenger From Facebook and in News Feed, and it had been extended to New Zealand, as well, before being rolled out in Europe last month.

Facebook described Avatars as digital personas that let people engage in a more personal, dynamic way, with a range of emotions and expressions via stickers, messages and Stories.

Avatars can also be used in Facebook Gaming profiles and they will soon be extended to text posts with backgrounds.

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