Facebook Beacon: A Test of Web Users

When Chris Kelly spoke at an event earlier this week in D.C., he mentioned that Facebook Beacon was simply in beta and they were testing out the response of users. As Ethan Zuckerman has pointed out, the response may not be that great and ultimately their new Beacon service could ultimately backfire. Ultimately, Facebook has crossed a privacy boundry and it is up to the users of the system to accept or reject the new program.