The Facebook Audience Network Now Serves Ads to 1 Billion People Each Month

83% of it is native, with video growing rapidly

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While Facebook has had 1 billion users on its social network for quite some time, it now has more than 1 billion people viewing its advertising network.

Today, the company announced that more than 1 billion people see an ad thorough its Facebook Audience Network every month. The company says the total—which is primarily a mobile audience—allows advertisers who opt into the network to reach 16 percent more than they can on Facebook's flagship project. FAN, as its called, lets advertisers reach consumers off of Facebook while still still using the same targeting data.



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