Facebook and Instagram Are Testing New Shopping Features

The social network is developing a native checkout experience for dynamic ads

How can you keep pace with an accelerating marketing ecosystem? Join us at Brandweek Sept. 12–16 in Miami alongside leading CMOs, founders and change makers from GatoradeMarriottAlo YogaCampbell'sUncommon James and more. Book now.

The holiday shopping season is quickly approaching, and Instagram and its parent company, Facebook, are both testing products to improve the ecommerce experience on their respective platforms.

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