Facebook ads in desktop and mobile News Feed outperform Twitter promoted accounts

Social Media Week Europe gives you exclusive access to live discussions with social media and digital marketing experts in London, 7–8 Nov. Save 20% on your pass today (ends 3 Oct.).

[Update 7/20/12 1:31 p.m. PT – An earlier version of this story said that Sponsored Stories in the Facebook feed outperformed Twitter’s in-stream Promoted Tweets, however, TBG has issued a correction to its report. TBG’s data comes from Promoted Accounts, which do not appear in the main Twitter feed. On desktop they appear in the sidebar and on mobile they are in the Discover tab.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in