Facebook Adds Native Targeting Options, Nielsen DMAs to In-Stream Reserve

The premium video offering debuted as Facebook Showcase in February 2019

How can you keep pace with an accelerating marketing ecosystem? Join us at Brandweek Sept. 12–16 in Miami alongside leading CMOs, founders and change makers from GatoradeMarriottAlo YogaCampbell'sUncommon James and more. Book now.

Facebook said Friday that it is adding more robust regional targeting options to its Facebook Reserve in-stream video advertising offering, including the social network’s native targeting capabilities, as well as targeting via Nielsen designated market areas.

AW+

INDEPENDENCE DAY SALE

Subscribe today!

APPLY PROMO CODE "JULY20" AT CHECK OUT FOR 20% OFF

View Subscription Options

Already a member? Sign in