Facebook Ad Prices Are Rising Amid Organic Reach Squeeze

10 percent higher pricing in first quarter

How can you keep pace with an accelerating marketing ecosystem? Join us at Brandweek Sept. 12–16 in Miami alongside leading CMOs, founders and change makers from GatoradeMarriottAlo YogaCampbell'sUncommon James and more. Book now.

It turns out that, far from fleeing Facebook, brands are willing to pay more to advertise on the social network after their pages started reaching fewer fans with unpaid posts. Indeed, Facebook ad prices have increased following the recent outcry over diminished “organic reach,” according to industry analysts and marketing experts.

AW+

INDEPENDENCE DAY SALE

Subscribe today!

APPLY PROMO CODE "JULY20" AT CHECK OUT FOR 20% OFF

View Subscription Options

Already a member? Sign in