Every Apple Competitor Bought Twitter Ads for iPad Reveal

Samsung, Microsoft, Nokia go for brand-jacking

Apple's iPad Air reveal has easily been the business tech story of the day, and competitors were more than ready to attempt to brand-jack the news. Samsung, Microsoft, Nokia, LG Mobile and Motorola are examples of head-to-head tablet rivals that bid on iPad-based keywords in what appeared to be an unusually busy Twitter ads marketplace.