With Nearly 3 Billion Views, the Enigmatic 'DisneyCollector' Fascinates Children on YouTube

Unboxing videos go massively viral

This week's most viewed Web series video isn't a song, dance, skit or prank. It's a simple unboxing video of the Play Dough Sparkle set featuring the Disney Princesses, uploaded by none other than the secretive DisneyCollector.