Email Still Top Digital Marketing Channel

With the holiday season upon us, marketers need to know and be able to rely on their strongest channel for engaging customers and prospects. Direct IQ recently reported that email is preferred 70 percent of the time by consumers as their choice of communication between them and businesses/brands. Furthermore, a new infographic from Spring Engage, an engagement analytics company, highlights the effectiveness of email marketing. It also shares some staggering details about how engaged consumers are with marketing emails.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Spring Special

Save 30% Off an ADWEEK Subscription Today!

View Your Options

Already a member? Sign in