DuckDuckGo Is Shedding Its Black Sheep Status Thanks to Its Dedication to Privacy

The search engine will see record traffic in 2018

DuckDuckGo, the “internet privacy company” that distinguishes itself among internet companies by not tracking users, is seeing significant growth in traffic thanks to increased consumer concern about privacy.

The privacy-focused search engine, which says it empowers users to take control of their personal information online, ranks 13th on Comscore’s list of the 20 most popular search engines in October 2018.

Clearly, small potatoes compared to Google, which—no surprises here—is the most-visited search engine in the U.S. Per Comscore, Google had 200,114,000 visitors in October 2018, which is nearly 60 times DuckDuckGo’s audience of 3,484,000 in the same period.

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