DTAC’s Thailand Baby Video Goes Viral

Tech marketer tries emotional spot


Thailand mobile phone company DTAC struck gold this week on the Adweek/VidIQ top 10 chart with its sob-inducing "Power of Love" spot. The two-minute clip—which is new to the chart this week—shows a dad struggling to deal with a crying baby until he picks the child up while video chatting with mom on the phone. The video has more than 5.23 million YouTube views, 21,200 Facebook shares and 1,710 Tweets since debuting on June 30.

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