Drag Queens Ditch Facebook for Ello

Emerging social net allows aliases

Social network Ello is seeing an increase in signups after a Facebook backlash sent drag queens there, looking for a place that lets them use alternate identities. Launched in July, Ello differs from Facebook by allowing users to remain anonymous and provide fake names.

Facebook users are now required to create accounts under their legal names; otherwise, the site reserves the right to suspend their profiles. Since an LGBT protest erupted against Facebook's fake name policy, more than 4,000 new users are joining Ello each hour, according to site founder Paul Budnitz.

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