The Definitive Guide to Linkedin's New Matched Audiences

Opinion: With LinkedIn’s latest targeting improvements, you can virtually place your ad in front of any one of its 500 million members

Which social media strategies are winning long-term loyalty and how can your brand build memorable and shoppable moments in the space? Find out at Social Media Week Europe, 7–9 Nov. in London. Virtual passes also available. Sign up today.

If you asked any business-to-business marketer what their favorite paid acquisition channel was before late April, chances are that very few would of them would have said LinkedIn.

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