DNAinfo Goes Block by Block

News site churns neighborhood coverage—but can they sell enough hyperlocal ads against it?

They say there are eight million stories in New York City. But DNAinfo.com, a hyperlocal, hyperactive Manhattan news site rumored to be considering a bid for the New York Daily News, may soon prove the old adage modest in scope. In addition to producing 50 to 60 stories a day, it has grand plans for expanding in the very near future.