Digital Marketing Predictions for 2015 from Facebook Product Marketing Director, Ads Matthew Idema

Facebook product marketing director, ads Matthew Idema shared his digital marketing predictions for 2015 with AllFacebook.

2015CrystalBall650Facebook product marketing director, ads Matthew Idema shared his digital marketing predictions for 2015 with AllFacebook.

He wrote:

As the New Year approaches, it’s important to reflect on how the trends we’ve seen in the past year will impact marketers in the year ahead. For marketers, 2015 will be the year of more personalized customer interactions, a time to leverage more accurate measurement tools and the time to fully embrace the rapid mobile expansion around the world.

The year will move fast, and here’s what we expect to see in 2015:

Mobile devices will continue to gain more share of consumer’s attention.

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